Keynote: Let's Make the PAIN Visible!

What if we could measure the indirect costs of pain building up on a software project? What if we could measure the effects of learning curves, collaboration pain, and problems building up in the code?

With visibility we can:

• Identify the biggest causes of pain
• Make the case to management for improvement
• Optimize productivity with a data-driven feedback loop

We've been trying to explain the problems of Technical Debt for generations, but we've never been able to measure it. By measuring the “friction” in a developer's “Idea Flow”, we can see the effects of disruptions, test maintenance, confusing code, unfamiliar code, and collaboration problems. They all have a direct impact on developer experience.

In this talk, we'll discuss what is “Idea Flow”, how we can measure it, then we'll talk through the implications for our teams, our organizations, and our industry.