The Mobile App Smackdown: Native Apps vs. The Mobile Web
RWX / CDX
Fort Lauderdale · November 27 - 30, 2012
About this Presentation
Mobile is the next big thing and your company needs to there. But what does there actually entail? Should you build a native app? On which platforms? Do you have the skills for that? What about the web? Can you deliver an awesome experience using nothing but a mobile web browser? This talk will help you navigate these treacherous waters. We'll discuss the pros and cons of the various approaches and give you a framework for choosing.
Mobile is the next big thing and your company needs to there. But what does there actually entail? Should you build a native app? On which platforms? Do you have the skills for that? What about the web? Can you deliver an awesome experience using nothing but a mobile web browser? This talk will help you navigate these treacherous waters. We'll discuss the pros and cons of the various approaches and give you a framework for choosing.

Architect as a Service
Nathaniel T. Schutta is a software architect and Java Champion focused on cloud computing, developer happiness and building usable applications. A proponent of polyglot programming, Nate has written multiple books, appeared in countless videos and many podcasts. He’s also a seasoned speaker who regularly presents at worldwide conferences, No Fluff Just Stuff symposia, meetups, universities, and user groups. In addition to his day job, Nate is an adjunct professor at the University of Minnesota, where he teaches students to embrace (and evaluate) technical change. Driven to rid the world of bad presentations, he coauthored the book Presentation Patterns with Neal Ford and Matthew McCullough, and he also published Thinking Architecturally and Responsible Microservices available from O’Reilly. His latest book, Fundamentals of Software Engineering, is currently available in early release.